Scott Graham

Brand Development
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THE SITUATION
Scott Graham is an award-winning youth influencer and speaker. For many years he has built a successful and award-winning career teaching children important lessons about life. Scott came to us with a new goal in mind to create a brand that helps him elevate to a new level and further help schools understand exactly what he has to offer children.
OUR THINKING
We wanted to maintain a modern and professional feel with the design of the brand, but add a twist that helps Scott’s personality enter the equation. After getting to know Scott, we realized part of what people remember about him is his hair profile, which his audience identifies with it lending to his comical approach. We illustrated many renditions until we got it just right and that’s when we knew we had achieved Scott’s unique personality and professional touch all rolled into one solid design.

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