In the end, we felt the second, more modern logo could truly grow with the Revive brand through the years and matched the client’s vision for the future of the company. After selecting a direction, our creative team also wanted to convey one of the core services through the logo, which is why the “E’s” appear as awnings stripes. We enclosed the logo in a box to anchor it and give it scalability to whatever material it was used on, from folders, to business cards, and in the future, trucks. Finally, we finished off the brand by making the original green more vibrant to bring the whole thing to life. In the end we created a fresh, modern, and clean brand for Revive that can grow with the company and stand the test of time.
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