McMaster BHSc | The Design Thinking Agency | Web & Digital Marketing
THE SITUATION
As McMaster introduced the new BHSc program that encourages students to forge their own path and find their passion within Health Sciences, we were challenged to create brand ad materials and position this innovative program as the healthcare program to apply to.
OUR THINKING
From unique brochures, to posters and flyers, we developed eye-catching informative communication and advertisement materials to bring this program into the sight of applicants. We held a photoshoot with the current students to be featured as the main images in order to showcase the diversity of the program and make it relatable for potential applicants.
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