Airlink

Brand Development
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THE SITUATION

For over 30 years, Airlink has been renowned for their ground transportation services, specializing in airport shuttles, door-to-door pickup services and custom charters. In 2014, Tom Bernas and Daryl Daggett took over management of Airlink and together they share an undeniable passion for the company, working every day to maintain Airlink’s long-standing reputation of service excellence to the city of Brantford and beyond. After a year of transforming the business operations, they decided it was time to revolutionize the Airlink brand. This is where we came in.

OUR THINKING

As Brantford’s premier airport transportation service, The Airlink team felt that they should look the part as well. Their vision was quite simple; a fleet of black luxury sedans all lined up outside a tall glass corporate building, marked with their distinct logo. They wanted a sleek, classy and professional look. This vision gave us a direct path towards a timeless design that would give them a strong presence for another 30 years of service. The three words we focused on were luxury, modern, and corporate. (View other materials) We truly feel that the results captured those three points and were even the inspiration for re-branding their partner company, Brant Taxi.
(View Brant Taxi)

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